Gradiyanto, Adrian, Anny Nurbasari, and Herdiansyah Agus. 2024. “Impact of Brand Identity and Brand Identity-Cognitive Style Fit on Consumer-Based Brand Equity With Brand Image As a Mediating Variable in Toko Kecil Club”. The Journal of Management, Digital Business, and Entrepreneurship 2 (01):01-10. https://doi.org/10.58857/JMDBE.2024.v02.i01.p01.